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Assistant Manager - Marketing (Ref: CSL/MM/W)
Page last updated on 05/12/2021

Responsibilities:
  • Assist in planning and implementing integrated marketing and branding campaigns for Discovery Bay;
  • Develop key marketing messages and prepare marketing and event proposals with ROI indications;
  • Liaise with advertising and media agencies to formulate integrated advertising strategies and maximise publicity through traditional, online and social media;
  • Manage website and social media platforms (@Visit Discovery Bay) and integrate online promotions with offline/onsite activities;
  • Solicit tenants and internal parties’ support to develop collaborative promotions;
  • Prepare campaigns performance report and market research;
  • Perform any other ad hoc duties as assigned by supervisors


Requirements:
  • University graduate with major in Marketing, PR, advertising or related disciplines;
  • Minimum 7 years’ relevant working experience preferably in shopping mall/retail industries/media agencies;
  • Solid experience in planning and implementation of integrated marketing campaigns, driving content marketing and developing key marketing message;
  • Solid experience in digital and social media marketing with proven track record of successful business conversion;
  • Hand-on knowledge in consumer/retail/shopping mall marketing and event organizing;
  • Creative, mature, meticulous team player;
  • Ability to work under pressure


Work Location: Tsuen Wan

We offer competitive remuneration package including annual leave, discretionary bonus, dental and medical coverage and Top-up MPF. We value our employees’ career development and provide them with a variety of internal and external training opportunities.



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Note:
Applicants not invited for interview within two months may consider their applications unsuccessful. All information will be used solely for recruitment purpose and will be destroyed when the recruitment process is finished. Personal data provided by job applicants will be used strictly in accordance with the employer’s personal data policies, a copy of which will be provided upon request.